If you have been searching for a free SEO keyword research tool to help you with your SEO strategy, you have come to the right place. This article will show you how to use a free seo keyword research tool in five essential steps to optimizing your SEO strategy.
Brain dump of keyword phrases
To get to the top of the search engine rankings, making the best choices for your buck is essential. Using keywords can differentiate between a thriving website and a lost cause. The competition is fierce, and the more you can get your foot in the door, the better off you will be in the long run. A well-thought-out search engine optimization plan is the foundation of any savvy businessperson. So how do you go about it? First, make a list of your target audience and their competitors. Second, scour the internet for relevant and timely information. Third, implement a strategy based on the findings and make a game plan. Consider your competitors, their strengths and weaknesses, and formulate a unified strategic marketing plan. As a result, you are armed with the tools needed to beat the competition.
Long-tail vs. head terms
There are two kinds of search terms to target in your SEO strategy: long-tail and head terms. Long-tail keywords are often more specific than head terms. They have less competition and are easier to rank for.
Head terms have more search volume and are more competitive. This means they have more potential to drive traffic to your site. As a result, it’s crucial to have a balanced mix of these two types of terms. You can do this by putting valuable head terms on your top-level pages.
While both long-tail and head terms can benefit your SEO, it’s essential to realize that each has unique benefits. The best way to determine which keyword to use is to research your target audience; if you know how your audience searches, you’ll be able to decide which would be the most beneficial to your site.
In addition, long-tail keywords have a higher conversion rate. Because they are more specific, they give you a better sense of what your audience is looking for.
Structure your pages with permalinks
One of the essential elements in your SEO strategy is to structure your pages with permalinks. This is because permalinks are what search engines use to index and rank your website. They give search engine crawlers an idea of what your page is about and how it relates to your keywords.
When creating your pages, you should use a permalink structure consistent across your site. If your URLs are unrelated, it will be harder to get the desired rank.
Permalinks have many benefits in Search Engine Optimization. Not only do they help search engines understand what you are writing about, but they also improve your UX and user experience. You can easily redirect users to another page or post with a permalink.
Permalinks help you rank your website better and get more organic traffic. However, you need to make sure your permalinks are optimized for SEO. You can maximize the URLs and slugs for individual posts and pages.
Rank Tracker
Rank Tracker is one of the most comprehensive and cost-effective keyword-tracking solutions available. You can track keywords in desktop and mobile search results with it. It also integrates Google Analytics, Search Console, and other popular Google tools. You can get reports that include clicks, impressions, and SEO competition for thousands of keywords.
Rank Tracker has a free version that offers enough data to help you analyze the potential of your keywords. However, you may want to upgrade to its paid version for additional features. Some of these features include:
In addition to its standard rank-tracking functions, Rank Tracker can analyze competitors’ keywords and track keyword positions in multiple locations. This allows you to determine the best way to optimize for local and global searches.
Another vital feature of Rank Tracker is its ability to check your ranking on any given day. This feature helps you determine the right time to promote new content or make changes to your website.
